Smarter Building Centre

Project Description

The Smarter Building Centre exists to help customers find that right product for renovations, new builds and commercial projects. An innovative organisation that resources the greater Kapiti and Wellington regions.

The Objective:

Establish a new brand online and offline in order to capture much needed awareness right from launch. Communicate a relevant message to customers who are looking for ideas and inspiration all under one roof.

The Idea:

Explore a savvy yet friendly approach that captures a wider family and professional audience. Communicate a message of inspiration - a guide and resource for ideas.

The Solution:

With the soft launch kicking off successfully, the colourful identity promotes an innovative yet approachable message. The brand represents a place to come and talk to someone about your building project dreams.

With many customers searching the web by mobile device, a mobile responsive website was developed to meet the market needs.

The project also included assistance with brand strategy, logo, byline, stationary, and other supporting collateral.

Project Details

Client:

Smarter Building Centre
Categories:

Brand, Digital, Design
Services:

Customer research
Brand strategy
Brand design
Brand guidelines
Byline
Stationary
Communications
Signage
Web design
Web development

Eden Design was involved with the Smarter Building Centre from the inception of the company; helping us to create a brand and website which we believe stands out and gets noticed. Hannah worked with us to develop our ideas into great designs with added value through her attention to detail and knowledge of the market. We have used our logo and other branding successfully in a number of different media, including web, social media, building signage, exterior flag, newspaper, professional invitations, business cards and other stationery. Eden Design is a thoroughly professional service which we continue to use with confidence.