OSPRI Collateral

Project Description

OSPRI New Zealand (Operational Solutions for Primary Industries) is a not-for-profit limited company, established following a merger between the Animal Health Board and NAIT. OSPRI’s primary role is to help protect and enhance the reputation of New Zealand’s primary industries.

The Objective:

Redesign communications to align with the newly developed brand and brand hierarchy. Help develop consistencies in collateral and additional guidelines for the wider collateral suite.

The Solution:

A wide range of collateral and signage has been produced for both internal and external organisational use for the three brands OSPRI, NAIT and TBfree.

Copy supplied by the communications team. Editing of imagery required to match campaign look and feel. Collaboration with other brand parties has also occurred to ensure consistency across the board.

Awards:

Winner Best Plain English Turnaround. Brochure: OSPRI, Preparing for TB Testing
Finalist Best Plain English Turnaround. NAIT tutorial video: Registering Animals

Digital #1 - OSPRI TB 101 - Giving TB the Boot

http://youtu.be/Ewf9bvQKi9A

Digital #2 - OSPRI NAIT 101 - Registering Animals

http://youtu.be/dSt_J-ZhtHk

Project Details

Client:

OSPRI
Categories:

Digital, Design
Services:

External Communications
Internal Communications
Signage & display
Stationary
Advertising
Infographics & icons
Animation

We’ve been fortunate at OSPRI to have had Eden Design’s support for a number of years. We have since built up an excellent relationship where their understanding of our brand and expectations and is second to none. Not only is the team a pleasure to work with they are quick to respond to our requests and always accommodating when meeting our tight deadlines or last minute requests. From simple factsheets to animated videos they have a great ability at taking complicated or technical information and turning it into visually engaging designs or infographics. I couldn’t recommend the services of Eden Design highly enough!

Oliver Bates, Corporate Communications Manager OSPRI

Working with Hannah at Eden Design on our rebranding project was fantastic, so much so that we continue to work with her on our business as usual design. Her real understanding of our business goals was a huge benefit, as was her ability to translate those into design solutions as we went through a company rebrand. Hannah was able to deliver brilliant solutions that really captured the business’ direction and brand across a variety of mediums. These included printed brochures, factsheets, flyers, newsletters, digital and print advertising. Hannah was always able to get the job done on‐time, even when we came to her late in the day, and made our lives so much easier by managing our printing services as well, a real bonus! Hannah’s creativity, eye for detail, fantastic response times and ability to squeeze in those last minute requests has made her phenomenal to work with. Hannah has certainly assisted in us in completely upping our game across all our collateral and we look forward to developing our next marketing pieces with her.

Emma Adcock, Senior Marketing Advisor OSPRI