Dynamo Kidswear is a unique company producing gorgeous handmade 100% merino and 100% cotton kidswear garments for 0-10 year olds. All merino is New Zealand sourced.
Shift Dynamo from a local market priced brand to a premium quality professionally presented product.
Refresh the existing Dynamo brand with a bright, vibrant and modern approach. Having uniquely vibrant merino clothing compared to competitors, Dynamo have an opportunity to playfully differentiate themselves through colour.
The logo plays with building blocks and shapes in order to create letterforms - a true children's game. The font is a geometric based font to work with the geometric shapes. The logo design lends itself to many interpretations – enabling numerous practical and eye catching applications for the vibrant brand. Collateral included labels and boxes, bags, clothing labels, business cards, expo wall banner, and website design.
Categories:Brand, Digital, Design